This is a logo for Romesco Productions, a motion pictures and audiovisual company. Romesco is a traditional sauce from Tarragona. The logo had to merge the traditional values with the new technologies. The result is a typical sauce bowl (morter) that creates a traditional film morphing into a digital film, represented by pixels. The logo contains the roots of the traditional cinema and the present-future of the binary code tools that nowadays the audiovisual world uses.
ClientRomesco ProductionsServicesArt Direction, Illustration, DesignYear2010